Meet fashion designer Roksanda and celebrity hairstylist Jen Atkin at Mall of the Emirates

The mall will host its annual World of Fashion 2017 programme from October 10 to 14

The World of Fashion 2017 is from October 10 to 14 at Mall of the Emirates
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With the autumn/winter 2017 runway collections now in-store, Dubai’s Mall of the Emirates is hosting its annual World of Fashion event from October 10 to 14. The event will give shoppers and browsers a chance to interact with regional and international style experts in a range of creative spaces.

In the mall’s Central Galleria, the curated rooms within the House of Bazaar installation, for instance, are devoted to fashion, beauty and wellness. The custom-created rooms take the form of The Closet, which pays homage to all things high-fashion, including labels such as Dolce & Gabbana, Chanel, Fendi, Prada and Hermès. Next, check out the beauty Boudoir, where Ralph Lyeif and Emmanuelle Geoffrey, make-up artists from Dior, will conduct demonstrations and offer one-on-one cosmetics consultations. The Wellness Retreat is the place to be to learn nutritional tips and tricks, healthy recipes and the latest news from the world of fitness.

On October 10, celebrity hairstylist Jen Atkin will demonstrate her signature cuts and blow-outs.

WEST HOLLYWOOD, CA - MARCH 17:  Hairstylist Jen Atkin attends Joe's Jeans and Bella Hadid celebration for the launch of the 2016 Joe's Jeans campaign at Sunset Tower Hotel on March 17, 2016 in West Hollywood, California.  (Photo by John Sciulli/Getty Images for Joe's Jeans)
Celebrity hairstylist Jen Atkin

Fashion designer Roksanda Ilinčić will talk trends and share her design inspirations on October 11, at 7.30pm.

Designer Roksanda Ilinčić, left, will be at the event
Designer Roksanda Ilinčić, left, will be at the event

On October 12, join an interactive conversation that ranges from beauty to business, with Dubai-based influencers Shiva Safai, Carla DiBello and Caroline Stanbury.

In the evenings, the House of Bazaar will transform into a chic show space hosting fashion events, including a cute mini-me runway with the latest styles in childrenswear.

Those looking to kick-start a career in the digital-fashion arena can get tickets for the Simply Dubai session. Following on from its success at World of Fashion 2016, the concept returns this year with international fashion personalities Catt Sadler and Jacey Duprie. The duo, along with regional influencers, will share their digital journeys with budding bloggers and Instagram enthusiasts. The talk, which will be held on October 12 at the Kempinski Hotel Mall of the Emirates, from 10am to 6pm, aims to connect career-minded fashion and beauty mavens with experts in their field.