Agility, one of the largest logistics firms in the region, will invest $100 million in a digital logistics platform that allows small businesses and entrepreneurs to manage their freight and deliveries online.
Shipa.com will host three targeted segments: e-commerce, delivery and freight, Agility said in a statement on Monday.
"Small businesses often lack access to the logistics resources, tools and solutions that larger businesses have," said Agility chairwoman Henadi Al Saleh.
Kuwait-based Agility plans to invest at least $2 billion into its business by 2020, including technology. The new platform's e-commerce segment will offer delivery and returns for consumers and SMEs across the GCC, with "additional reach" into the EU and Africa.
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Shipa Freight, the third arm of the digital platform, will offer "instant and transparent freight quotes" to book, pay and track ocean and air shipments from any digital device.
“Shipa.com is the marriage of Agility’s logistics expertise and resources and the digital-first capabilities of the Shipa platform," said Ms Al Saleh. "It offers enormous value for our customers and brings new value to our company."
