Northern voters are in the spotlight after the UK's opposition leader announced plans for a radical overhaul of football clubs to give power back to the fans.
Labour leader Jeremy Corbyn is wooing voters before a potential general election with the lure of football.
Northern heartlands have traditionally been Labour strongholds but voters became disillusioned after the 2016 Brexit referendum after the party distanced itself from leaving the EU.
In the new initiative, Mr Corbyn has proposed giving football supporters more influence over the way their clubs are run.
He wants to give supporters' trusts the right to purchase shares in a club when it changes hands and the ability to appoint and dismiss at least two members of a club's board of directors.
“A football club is more than just a club, it is an institution at the heart of our communities,” he said.
“Clubs are part of the social fabric that binds us together. They are too important to be left in the hands of bad owners who put their business interests ahead of everything else, marginalise supporters and even put the financial security of clubs at risk.
“Sport must be run in the interests of those who participate in it, follow it and love it, not just for the privileged and wealthy few.
"We will ensure that supporters have a say over how their club is run and review how fans can have more of a say about how all of our sporting bodies are run."
His comments comes at a time some fans have been left frustrated over decisions made at the clubs they love.
In the summer, fans at Newcastle United were angered by the departure of their manager Rafael Benitez. He claims he left after being told there were no funds to invest in the training ground and the academy.
Owner Mike Ashley was criticised for not selling the club despite a number of reported offers.
The Dubai Bin Zayed Group had reportedly been in talks to buy the club.
