A distinctive number plate honouring UAE Founding Father Sheikh Zayed will be auctioned off by Dubai's Roads and Transport Authority as part of its Year of Zayed initiatives this year.
Proceeds from the sale of plate Z 1971 will be donated to the RTA Foundation.
The initiative is one 20 endorsed by RTA’s Director General Mattar Al Tayer to mark the Year of Zayed.
“These initiatives comprise three key drivers: Landmark Achievements of Sheikh Zayed, Commemorating Sheikh Zayed Anniversary, and Boosting the National Identity,” said Mr Al Tayer.
“The external initiatives include holding a temporary mobile exhibition in RTA’s premises to spotlight the key events and achievements of Sheikh Zayed and dedicating the proceeds of the distinctive number plate (Z 1971) to RTA Foundation,” he said.
Some of the other RTA initiatives include supporting the improvement of infrastructure in developing countries in collaboration with the International Humanitarian City, broadening the scope of the Tamkeen initiative of RTA Foundation to include other emirates, upgrading the Meals-on Wheels initiative, making a special edition of NOL public transportation card, and decorating customer service centers with portraits and axioms of Sheikh Zayed.
