Elbows emerge from behind a curtain of smoke as a fireman crawls between flames, he gets up, grabs a body and begins dragging it to safety.
These are not the scenes from a house fire, this is Ras Al Khaimah's Civil Defence's video response to the Dubai Fitness Challenge.
Civil Defence teams are no strangers to exercise, having to stay in top shape to effectively carry out their jobs but members from RAK Civil Defence have committed themselves to the challenge which involves 30 minutes of exercise for 30 days.
The initiative was announced by Sheikh Hamdan bin Mohammed on October 2. The Crown Prince of Dubai has since been directly challenging private and public organisations as well as individuals to join the challenge, which begins on Friday.
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The city-wide fitness movement will begin with a free carnival of activities at Safa Park on October 20-21, with celebrity guests and motivational health experts in a bid to improve the nation’s health.
The challenge is aimed at organisations and residents of Dubai, but that has not deterred RAK Civil Defence from getting in on the action.
Their video is not the first of it's kind. Two weeks ago, Dubai Police posted a video of officers telling Sheikh Mohammed that they had received his call and accepted the challenge.
تحدي دبي للياقة البدنية
— Dubai Policeشرطة دبي (@DubaiPoliceHQ) October 5, 2017
Dubai Fitness Challenge#Dubai30x30#MyDubai@HamdanMohammed@DXBFitChallenge pic.twitter.com/xE5WVxUV26
Last week, the Roads and Transport Authority shared a video of employees doing chin-ups on a bus, sprinting through the Dubai Metro and practicing yoga on an abra ferry to show their commitment to the challenge.
30 sports, 5 agencies, 3 sectors, one goal. #Dubai30x30@HamdanMohammed @DXBFitChallenge pic.twitter.com/HB4jFJCWGS
— RTA (@rta_dubai) October 11, 2017
A few days later, the Crown Prince of Dubai posted a direct message to Emirates employees challenging them to take part.
The carrier responded with a video showing two flight attendants racing down the aisles.
Emirates is ready. Are you? @HamdanMohammed @DXBFitChallenge #Dubai30X30 #MyDubai pic.twitter.com/RunpMgBR8h
— Emirates Airline (@emirates) October 11, 2017
More than 1,500 free fitness classes will be offered around the city.
To register and pledge your commitment to 30 minutes of activity for 30 days, visit dubaifitnesschallenge.com. Once the challenge starts, be sure to download the Dubai Fitness Challenge App to track your performance, discover events and unlock exciting rewards.