Burberry has released its latest advertising campaign images for Brit fragrances, shot by Brooklyn Beckham.
The new campaign stars eight new British models — Ben Rees, Lewis Helim, Todd Dorigo, Eliza Thomas, Liv Mason Pearson, Maddie Demaine, Carvell Conduah and Harry Pourdjis, with images also available to buy as limited edition posters from select Burberry stores.
This is the second time Beckham has shot for Burberry, with the first taking place in January. The brand's decision to initially work with the 17-year-old caused some controversy, as many argued Beckham was only hired because of his famous parents.
"It was actually not some huge launch," Christopher Bailey, head of Burberry, told The National's Luxury magazine in an exclusive interview, last month. "And it only became a story because it is Brooklyn Beckham. I get the argument, but it has nothing to do with any high profile family. I don't really care too much about that stuff. I am not naive. I knew it would absolutely polarise opinion."
Regardless of the reason for originally hiring Beckham, this second campaign shoot is perhaps testament to his talent as a photographer, rather than his ability to merely grab headlines.
The Brit fragrances collection — available online and in Burberry stores throughout the UAE — offers floral notes for women, and woody, leather notes for men.
