Abu Dhabi, UAETuesday 25 September 2018

Watch: new Nike ad celebrates Serena Williams and her father 

The one-minute clip shows footage of the Williams playing at various tournaments throughout Serena's career, along with footage of her as a child practising with her father 

Nike has released a new ad featuring Serena Williams and her father, Richard 
Nike has released a new ad featuring Serena Williams and her father, Richard 

As Serena Williams returns to the US Open after missing the tournament last year when she was pregnant, a newly released ad with Nike has got social media abuzz. In one day, the video has amassed more than 2 million views.

The one-minute clip shows the tennis great playing at various tournaments throughout her career, interspersed with footage of her as a 9-year-old practising the game with her father, Richard.

His words of encouragement are then superimposed over the footage. "Be tough, just like you want to win. Just like you’re at the US Open,” he says at one point.

The ad then switches to a black screen with the message: "It's only a crazy dream until you do it."

Click below to watch the ad:

After the ad debuted, fans took to Twitter to express how they felt watching it:

Williams is one of the most decorated players in tennis history. She's won 39 major titles in her career, including 23 in singles competition. The 36-year-old was in the news earlier this week after the French Tennis Federation announced they were banning her black catsuit. Skin-tight, and worn with a jaunty red belt, it was custom-created for her by Nike partly as a compression suit to help avoid the blood clots she suffers from.


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