As the Italian fashion house turns 90 we look back at the brand's defining moments.
Global glory of Gucci
Guccio Gucci opened his first shop in Florence specialising in leather luggage, inspired by wealthy British clients who surrounded him when he worked at The Savoy hotel in London. From there, he went on to open branches around the world and The House of Gucci was soon recognised as a leading luxury brand. Shortly after the founder's death in 1953 the house garnered a loyal celebrity following, with Hollywood stars and royalty wearing Gucci shoes, bags and accessories. The brand added a ready-to-wear collection a decade later. In the 1980s, the company was bought by a Bahrain-based investment firm that eventually bought all the company's shares. In the past decade, Gucci has reaffirmed its position as a luxury brand.
Gucci: The Making Of, a new book about Gucci, is available at www.amazon.co.uk