Abu Dhabi, UAEMonday 23 September 2019

Bella Hadid's career: charting her rise through the modelling world

Dior has removed images of the supermodel from The Dubai Mall this week: however, her face is ubiquitous in the world of fashion

Her offending posts may have been deleted last week, but the hubbub surrounding Bella Hadid, who has been accused of disrespecting the UAE and Saudi Arabia, continues to brew.

The supermodel, who caused anger by appearing to point the sole of her foot towards the two nations' flags in a photograph after reportedly sharing an article by a critic of the countries, has become the subject of an intensifying social media campaign.

Using the now-viral hashtag #BellaHadidIsRacist, users have been calling for shoppers to boycott brands that have worked with the 22-year-old.

In the wake of the outrage, several images of Hadid have been removed from The Dubai Mall, while Mall of the Emirates cancelled an event with luxury label Dior, for which the model is an ambassador.

"Thanks for your concern," The Dubai Mall tweeted in response to numerous petitions to remove pictures of the American-born model from stores. "We ensure you that our nation and region’s cultural sensitivities are respected. We have brought the matter to the attention of the retailers concerned to take appropriate steps."

But her career spans far more brands than Dior:

Dior Beauty

The model, who was born to a Dutch mother and Palestinian father, was revealed as an ambassador for Dior Makeup back in 2016, and has worked on numerous campaigns with the luxury brand ever since. In the wake of the controversy, over which Hadid has issued a public apology, the perfume arm of Christian Dior has taken down images featuring the model in Dubai.

"For appeasement, Parfums Christian Dior has removed its visuals of Bella Hadid in The Dubai Mall," a spokesperson confirmed to The National. Images of Hadid on the Dior Makeup Instagram account have also been inundated with comments from protesters.

Tag Heuer

Hadid has also been an ambassador for the luxury watch and fashion accessory company since 2017. While she doesn't appear in any recent images on the brand's Instagram, she did attend a dinner hosted by Tag Heuer last month.

"As an ambassador for Tag Heuer I am proud to represent this weekend in Monaco. Thank you!" she posted, along with an image of herself next to a helicopter, on social media on May 25.

Bulgari

In the last of Hadid's ongoing ambassadorships, she was announced as the face of the luxury label's accessories line in 2017. Bulgari, however, told The National it didn't currently have "any campaigns running in The Dubai Mall with Bella Hadid".

Versace

Hadid has walked for the Italian label numerous times at fashion weeks, most recently at Milan Men's Fashion Week, as well as starring in advertising campaigns. Versace has not yet made any public comment about Hadid; images of the model appear on its official Instagram account from as recently as three days ago.

Michael Kors

Hadid is the face of Kors's Spring 2019 campaign; the brand has not made a statement about the uproar surrounding the model.

True Religion

The denim company tapped Hadid to front its rebranding campaign last year.

Victoria's Secret

She's walked in the famed runway show a handful of times, and Hadid landed her first campaign for the lingerie brand's diffusion line, Pink, back in 2015.

Moschino

Hadid has modelled for Italian fashion house on catwalks aplenty, and has fronted campaigns on several occasions (as has her sister, Gigi).

MaxMara

Hadid replaced sister Gigi as the face of the brand's accessories line in 2017.

Calvin Klein

Hadid has fronted ads for the American brand on several occasions, most recently just last month.

Nike

The sportswear giant announced Hadid as one of its faces back in 2016.

Fendi

Hadid doesn't appear to have fronted a campaign for the Italian label since 2017.

Updated: June 25, 2019 12:13 PM

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