We assess Apple in the wake of its new product line-up, plus chat with Kawthar Bin Sulayem, founder and CEO of KBS Communications.
Business Extra podcast: People can't get enough of Apple
Despite ever-increasing prices and fierce competition, consumers flock to Apple's new products every year. Surely this year will be no different, and hosts Mustafa Alrawi and Chris Nelson assess the world's first trillion-dollar company in this week's Business Extra podcast. Listen here:
Also in this episode:
- Saudi Arabian petrochemicals maker Sabic has growing ambitions in China, a sign of how some of the kingdom's largest businesses are diversifying.
- Siemens is pinning its hopes to electric passenger jets in the hopes that hybrid-electric planes are the future of flight.
- And we have a chat with Emirati branding expert Kawthar Bin Sulayem, the founder and chief executive of KBS Communications, who has helped with the branding efforts of the Dubai government and the Abu Dhabi Grand Prix.
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