Meeting demand on his own terms

Video game legend Tim Schafer is raising money without compromise.

Tim Schafer. Kevin Winter / Getty Images
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"If you back this Kickstarter project, you will be cool and everyone will like you," says Tim Schafer, a legend of video game design. His releases in the 1990s, such as Maniac Mansion and Monkey Island, defined what's now known as "old-school adventure". But realising that there was the demand but not the publishers for this style of game today, Schafer teamed up with fellow legend of the genre Ron Gilbert and managed to beat their Kickstarter target of US$400,000 (Dh1.5million) in just eight hours. Schafer has raised $3.35m towards the new game, which is tentatively scheduled for an October release.