Zabeel House The Greens by Jumeirah is inviting artists to showcase their work at the hotel for free

The Project Art initiative began on Friday by exhibiting the work of German photographer Florian Kriechbaumer

Zabeel House by Jumeirah, The Greens is giving local artists the chance to exhibit and sell their work at the hotel. 
Powered by automated translation

Zabeel House The Greens by Jumeirah has launched the Project Art initiative, giving local artists the chance to exhibit and sell their work in the hotel for free.

The initiative offers artists short-term residencies, typically lasting for two weeks. Besides having their works displayed in some of the busiest areas of the hotel, artists will also participate in scheduled masterclasses and impromptu workshops with guests.

"The Project Art initiative aims to give back to our local art community and provide something truly unique and inspiring for our guests and visitors," said Marcus Sutton, general manager of Zabeel House The Greens. "This exciting new initiative will ensure the community remains at the heart of everything we do."

The initiative was launched on Friday with an exhibition of a photography collection by German artist Florian Kriechbaumer, who has been living in Dubai since 2004. The exhibition, titled Timeblend Dubai, shows the transition of day to night across several landmark views of the city and will be displayed at the hotel until May 16.

“What drives my photography is combining the artistic and the technical and expanding the breadth of photographic domains I explore,” the artist said.

Kriechbaumer is also leading workshops at the space. The workshops are aimed at anyone with a basic knowledge and understanding of photography.

“The goal is to inspire people to try new compositions and hone techniques for capturing unique images,” he said.

Kriechbaumer said that witnessing the art scene in Dubai grow since he arrived to the city 17 years ago has been "incredible."

"The dedication of the leadership to encourage and support artists has opened up a lot of opportunities with whole districts focused on creativity," he said. "I'm positive Dubai will continue to establish itself on the international scene and amongst freelancers and the city's vibrant art community. I feel extremely grateful that Zabeel House has provided my art with a platform through this initiative."

There is no word yet on who the next artist to exhibit work at the venue is going to be. However, those interested in showcasing their work at the hotel and participating in the initiative can contact the hotel through its Instagram page.