Text size:

  • Small
  • Normal
  • Large
Game enthusiasts purchased up to 12 million copies of "Grand Theft Auto Five" 24 hours it went on sale. Mike Blake / Reuters
Game enthusiasts purchased up to 12 million copies of 'Grand Theft Auto Five' 24 hours it went on sale. Mike Blake / Reuters

GTA V sets record $800m one-day sales, beats Call of Duty: Black Ops II

Take-Two Interactive Software said first-day sales of “Grand Theft Auto V” topped US$800 million worldwide, surpassing the record set by “Call of Duty: Black Ops II” last November.

Take-Two Interactive Software said first-day sales of “Grand Theft Auto V” topped US$800 million worldwide, surpassing the record set by “Call of Duty: Black Ops II” last November.

The debut was the biggest ever for the company or for “Grand Theft Auto,” Take-Two said in a statement. It also beat the $500m reported for the last “Call of Duty,” which publisher Activision Blizzard said then was an opening-day record.

The fast start is outpacing projections for as much as $1 billion at retail in the first month. Revenue from the first two weeks of “Grand Theft Auto” alone may exceed estimates for all of Take-Two during the quarter that ends in September, according to Michael Olson, an analyst with Piper Jaffray in Minneapolis, who has a buy rating on the stock.

“We couldn’t be more pleased with the launch,” chief executive Strauss Zelnick said Wednesday at the company’s annual shareholder meeting in New York.

“Our initial forecast of 14 million units by the end of the September quarter now appears very conservative,” Mr Olson wrote in a research note. He said the game could sell as many as 25m units by the end of March.

Customers purchased 10m to 12m copies in the first 24 hours, Olson said. His estimate of 14m units sold in the first two weeks “now appears extremely conservative,” he said.

“Grand Theft Auto” is the linchpin in Take-Two’s forecast for fiscal 2014 sales growth of as much as 53 per cent, to $1.88bn, a projection the company made in July. The product is also testing demand for console-based titles as Sony and Microsoft prepared to introduce new video-game devices.

The results imply that after retailers take their cut, revenue Take-Two receives from “Grand Theft Auto” by month’s end will surpass the $794m that analysts modeled for the company during the entire second quarter, Mr Olson said. The company had one other major release during the period, “The Bureau: XCOM Declassified.”

* Bloomberg News

Back to the top

More articles


Editor's Picks

 The Greens, villas: Q1 no change. 3BR - Dh210-250,000. 4BR - Dh210-260,000. 5BR - Dh220-300,000. Q1 2013-Q1 2014 5% rise. Pawan Singh / The National

In pictures: Where Dubai rents have risen and fallen, Q1 2014

Find out how rental prices in the prime locations in Dubai have altered during the first three months of the year and the current rates you will pay according to data provided by Asteco.

 Above, the private pool of Ocean Heights' five-bedroom penthouse flat. Courtesy Christie’s International Real Estate

In pictures: Penthouse flat is height of Dubai luxury living

A five-bedroom penthouse in Ocean Heights in Dubai Marina is on sale for Dh25 million and comes with a private pool and an unparalleled view of Dubai.

 The cooling towers of the Temelin nuclear power plant near the Tyn nad Vltavou in Czech Republic. The country wants to continue expanding nuclear energy capacity despite cancelling a tender to build two new units. David W Cerny / Reuters

In pictures: Best business images for the week to April 17, 2014

Here are some of the best business images for the week to April 17, 2014.

 Three generations of the Hakimi family tend to their stall Crawford Market in Mumbai. Subhash Sharma for The National

In pictures: Shopper’s delight at Crawford Market in Mumbai

Crawford Market is an old British-style covered market dealing in just about every kind of fresh food and domestic animal imaginable. Later on renamed Mahatma Jotirao Phule, the market remains popular among locals and visitors by its old name, taken from Arthur Crawford who was the first municipal commissioner of the city.

 The Wind, Energy, Technology and Environment Exhibition takes place from April 14 to April 16. Above, the Dewa showroom during last year’s Wetex. Jaime Puebla / The National

April corporate and economic calendar for the UAE and overseas

From Cityscape to Wetex to stock-market holidays to nations reporting first-quarter GDP figures, here is our helpful calendar of April's business events in the UAE and internationally.

 Get the latest information on credit cards, bank accounts and loan products in the UAE. Mark Lennihan / AP Photo

Rates report: Latest on UAE loans, accounts and credit cards

Souqamal.com brings you the latest interest rates on banking products in the UAE.

Events

To add your event to The National listings, click here

Get the most from The National